building wrestletalk
Our team built WrestleTalk, now the world’s largest multimedia wrestling news brand, spanning TV, YouTube, podcasts, websites, magazines, merchandise, and live events. Starting as a YouTube chat show, WrestleTalk TV was quickly snapped up by Sky TV, where it ran for seven seasons over four and a half years.
In 2016, we launched wrestling’s first daily YouTube news show, WrestleTalk News, which continues to attract audiences of 100K–150K daily. The brand expanded into various verticals, including PartsFUNknown (a comedic sister brand), WrestleTalk.com (with 80 million annual page views), WrestleTalk Magazine (with over 100 issues), and WrestleShop.com. WrestleTalk also achieved several Amazon best-sellers in the wrestling book category.
The results:
• Over 1 billion video views across its YouTube channels.
• 1.2M+ subscribers.
• Over 700 million website page views.
• Almost £1M per year in advertiser revenue.
